Corporate Brand Specialist
The Image Group
It’s often said that if you're not moving forward then you're moving backward. Marketing strategy is so important to business growth in this fast-paced instant communication environment, but the key to business development is still personal relationships.
Bruce Felber, Director of Marketing & Sales Support at The Image Group knows the value of personal referrals for business development. He says “My involvement with BtoB Connect has increased my business and increased our exposure in the market. One of my largest client’s has been the result of a BtoB Connect referral.”
Bruce Felber is a two-time past president of the Ohio Promotional Professional Association and a past Board Director for Promotional Products Association International (PPAI). Bruce has won over six PPAI Pyramid awards and six Direct Marking Association awards for his client’s. Bruce is a long-time member of Hudson BtoB and a member in Independence.
The Image Group is all about helping to create programs, services and products that are designed for companies to Be Seen and Be Remembered. Serving clients since 1981, The Image Group takes pride in a full range of in-house services provided, including creative promotional product offerings, direct marketing, graphic and website design, screen printing, engraving, embroidery, print management warehousing, company stores and fulfillment services. Their focus on detail and customer service is designed to make their clients stand out in the marketplace.
Bruce has certainly stood out in the world of business networking because he understands and embraces the power of the referral process. He has conducted networking seminars and webinars locally and nationally. And is an active member of several BtoB Connect chapters.